A circle of friends in San Francisco finds out the hard way that it s not all hugs and kisses in the game of love and that everyone needs a strategy to score. Bookish biologist Simon (Clayne Crawford - A Walk to Remember) lusts after Jane (Sarah Wright - The House Bunny) , a blonde beauty who barely knows he exists. Against the advice of his womanizing best friend, Lorenzo (Warren Christie - October Road), Simon decides to make Jane jealous by dating his lab partner, Trese (Judy Marte - Raising Victor Vargas). But every part of Simon’s plan falls apart.